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  THE NATIONAL MS SOCIETY...ONE THING PEOPLE WITH MS CAN COUNT ON


news bulletin

Dateline:  May 16, 2002

QVC’s Fifth Annual Cure By the Shore On June 1 To Benefit The National MS Society

Keep your stations tuned to QVC on Saturday, June 1 from 1:00 to 4:00 p.m. when the television shopping network sponsors its fifth annual Cure by the Shore, this year to benefit members of the National Multiple Sclerosis Society.  

Broadcast live from Malibu, the show features a variety of celebrity guests in both advance promotions and at the event itself, as well as celebrity co-host Don Diamont of CBS’s The Young and the Restless.  

Cure by the Shore offers viewers the chance to purchase designer sunglasses, accessories and beauty products at half the suggested retail price.  Net proceeds benefit the National MS Society; the event is expected to raise at least $1 million for MS programs, services and research.    

Much of the advance taping for the broadcast took place at the Society’s Greater Delaware Valley Chapter offices, where production crews interviewed MS clients participating in wellness and fitness programs, volunteers in the W. Thacher Longstreth Resource Center and staff.  In addition, 2002 MS Father of the Year, West Chester resident Michael Bannan, will be featured in interviews with his daughter at home as well as discussing services with a counselor at the chapter’s offices. 

For more information about the QVC Cure by the Shore promotion, please call the chapter offices at 800-548-4611 or QVC at 800-345-1515 or visit the QVC website at www.QVC.com

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